The NBA uses custom pins to spread the spirit of basketball, inspire charity, encourage fair and passionate competition, teach basketball history and encourage teamwork and respect for the betterment of the league.
It also awards pins to its fans and players to celebrate their achievements.
Spread the spirit of basketball
Few doubt the power of a pin to motivate and inspire. The NBA understands this concept, and they have made custom pins their way of spreading the spirit of basketball worldwide.
T-shirt slogans are worn to games, but there is no better way to show your love for a team than with a custom pin. These lapel pins are collectible items that people wear on their clothing or bag as a fashion accessory or an item of devotion.
The NBA uses custom pins during their All-Star weekends and other game nights. They offer them as part of their fan packages so fans can show their team pride while they cheer on their favorite players. These pins are also given out during the post-game conferences, where players thank each other for a well-played game.
Merchandise sales
The NBA is the most popular professional sports league globally. The NBA is also a multi-billion dollar industry. In addition to being a major television rating draw, the league generates revenue from pin sales, ticket sales, advertising, and sponsorships.
The NBA makes sure its official merchandising partners get a fair share of the action. They do this by selling merchandise such as official NBA pins to retailers and through a league-wide licensing program. Licensed products display the NBA logo and team logos, which generate royalties for the league.
The NBA also uses custom league pins as marketing products to spread their brand and drive sales of tickets and merchandise. Pins provide an inexpensive way for fans to show support for their teams or players at games and in everyday life.
Inspire charity with NBA foundation pins
The NBA Foundation is part of the National Basketball Association (NBA) league office and holds an annual program called Hoops for Troops. They use custom pins to bring awareness to the foundation and its causes, ranging from scholarships to veteran and military family support. The NBA uses pins to inspire charity and put its athletes in the spotlight.
For instance, every year, the NBA hosts a game on Veteran's Day where they raise funds specifically to support military families across the country. They hand out pins that feature some of their most iconic players on them for these games. The pins read "Hoops for Troops," along with the NBA logo and some other information about how viewers can get involved with this good cause.
Encourage fair and passionate competition.
In professional sports, the only thing more important than winning is the integrity of the game. Fans demand to be kept emotionally involved and engaged with their favorite teams and players and expect fair things.
It's been proven that pins and patches can be used to encourage fair and passionate sportsmanship in the basketball league. The custom pins that are made for the teams do work because they remind each player that it's fun and play, not warfare. Some teams that use these pins have reported a reduction in their players' fouls, with no increase in violent behavior.
To teach basketball history.
Over the years, the NBA has used pins to teach kids about basketball history and the mission and values of the league. The NBA also gives pins to players as an award for various achievements.
Each pin set typically includes 10 to 15 different designs, depending on their purpose. Some are given out at certain events or promotions, while others are given out as part of sets that commemorate specific seasons or teams.
Some of the older pin sets are considered very valuable by collectors and sell for hundreds and sometimes thousands of dollars at auction sites or through private sales between collectors.
Awards and recognition
The NBA uses custom pins for awards and recognition. The NBA has a set way of giving out their awards. They have a pin that they give out to the winners, and they have a specific number of pins to give out per team. These pins can be collected, traded, or sold during auctions.
The pins are available in various materials and with several different finishes. The pins can be customized with your logo or design, making a great award or recognition pieces.
PinProsPlus has a long history of producing custom NBA pins and other custom pins, such as pins for MLB, NFL, NHL, NCAA, and more. Our extensive experience in the pin industry will allow you to receive only the best custom pin for your money. Call us at (801) 544-1005.
